When it comes to getting the best possible price for your home, it's crucial to take a few steps before you list. Here are a few quick tips from our team that can help you get buyers through the door and maximize your profits. And if you ever have any questions, feel free to reach out to us at any time—we'd love to lend a helping hand.
12 Ways to Maximize Your Profits Before Listing Your Home
Step 1: Put your home in our Silent Auction
Zac gets calls all the time about local real estate for sale—he can even share your home with other agents and prospective buyers before it comes on the market! We'd be happy to help you find the perfect buyer without listing your home the traditional way.
Step 2: Price your home to sell
We’ll research current market conditions and recent sales in your area to determine a competitive list price for your home. By pricing your home correctly from the get-go, you'll be able to sell in less time and with a higher list to sale price ratio.
Step 3: Get a pre-listing inspection
Learn about any issues that might deter buyers or hold up the closing by having a professional home pre-inspection before you list. Dealing with the inspector's recommendations could add thousands of dollars to your net profit—but it can also help you avoid any mishaps during the due diligence period.
Step 4: Use our complimentary staging services
Staging your home is one of the most important things you can do before you list, and you don't have to spend a lot of money to make some big changes. If done correctly, staging can actually help you get more for your home and sell faster! We'd be happy to schedule a free consultation with a home staging expert before your home hits the market.
Step 5: Make necessary repairs
You may not notice the step that squeaks, the light that doesn’t work, or the hairline crack in the bathroom mirror, but they can be dealbreakers for potential buyers. Even minor faults that have gone unattended may lead a buyer to wonder if there are bigger, less-visible problems in your home—and the uncertainty could be enough for them to walk away. Try hiring a professional for the bigger repairs or tackling small fixes yourself. Either way, you’ll be rewarded with a higher selling price.
Step 6: List any issues in the seller's disclosure
No buyer wants to be surprised by trouble down the road. To prevent this from happening, the state of Georgia requires sellers to proactively list all latent or known material defects to buyers in the disclosure. If a buyer has any questions about your home, you're also legally obligated to answer them.
Step 7: Disclose all financial information
The buyer’s title search will turn up any financial issues related to your home, such as liens, loan defaults, or foreclosures. Let your real estate agent know everything up front so they can be prepared to handle any potential issues before the closing.
Step 8: Scope out the competition
Spend a few weekends touring other homes on the market to see what the competition is like. By taking a look at other listings, you'll be able to gauge just how much your property is worth in today's market. It's also a good way to pick up on staging tips!
Step 9: Clean like a pro
Pick up, straighten, declutter, scrub, scour, dust, and take out every piece of extraneous furniture before you put a "For Sale" sign in your front yard. Remember, you’re not just competing with other people’s homes—you’re going up against brand-new ones, too. If you don't have time to get your home market-ready, it might be worth hiring a professional cleaning service.
Step 10: Depersonalize your space
A few carefully chosen knickknacks and artwork may add warmth and character, but too many can quickly become a distraction. Anything that interferes with prospective buyers’ ability to see themselves living in your home—like family portraits, eccentric decor, or memorabilia—should be eliminated.
Step 11: Add little touches
A well-placed vase of flowers, accent pieces, or potpourri can enhance the attractiveness of your home in subtle ways. Consider looking through home magazines or interior design websites for additional inspiration. If you plan on selling your home around the holidays, adding a few neutral decorations will help buyers feel at home in your space—just don't go overboard!
Step 12: Eliminate odors
All traces of food, pet, and smoking odors must be eliminated. Even when you're sure they're gone, remove your pets, ashtrays, and other clues from your home before a showing. If buyers know that you smoke or have a dog, they may imagine odors and see stains that don't even exist.
Take Your Next Steps
If you're ready to list your Atlanta home and sell fast, the Zac Team is here to help! Our award-winning group of agents are here to offer guidance every step of the way—feel free to check out the resources below or get in touch with us to get started.